产品开发介绍，产品开发的流程，管理及设计介绍？-营销圈

产品开发介绍，产品开发的流程，管理及设计介绍？

用户投稿 • 2022年5月30日 am6:34 • 网络资讯 • 阅读 413

我认为产品开发对企业来说很重要。
I think product development is important for a company.

新产品是任何企业生命的源泉。如果一企业要生存，它必须要开发新产品。
New products are the lifeblood of any company.If the company is to survive,IT must develop new products.
那么如何开发新产品呢？
How to develop new products?
首先要做市场调查。
Carrying out market research firstly.
通过市场调查,公司可以获取新产品是否存在可盈利的市场，目标市场在哪里以及客户群对新产品的需求跟品味等等信息。
By carrying out market research,a company can get such information as whether there exists a niche market for a new product,where the target markets are and what customer’s needs and tastes for the new product and so on.
这样，当新产品投放市场的时候，新产品才会有销量。

产品开发介绍，产品开发的流程，管理及设计介绍？

Therefore,the new product will sell well when it is launched into the market.
其次要考虑新产品的目标市场的大小问题,直接决定是否有开发的必要。如果目标市场太小，很难保证投入能得到回报。
Besides,you should consider the size of the target market which directly decides whether there is a need to develop a new product.If the target market is too small,it can’t warrant the payback in the investment.
还有我们应该考虑定价策略和促销策略。

What’s more,we should consider the pricing strategy and the promotional strategy.
顾客的购买力直接决定他们是否会购买你的产品。通过更多形式的广告和促销活动，让更多的消费者知道新产品，吸引更多的消费者，刺激他们的购买欲望。这样，新产品才能提高更多的销量，获取更大的市场的份额。公司才能快速地收回成本，打败竞争对手。
The purchase power can directly decide whether they will buy your products or not .You can let more customs know your new products by various advertisement campaign and sales promotions which can appeal to them and boost their buying desire.Therefore,the new product can have more sales volume and capture a large market share .The company can recover the costs quickly and defeat their rivals.

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产品开发介绍，产品开发的流程，管理及设计介绍？

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